Tighten Your Wad

It’s a scientific fact, discovered by marketing professors at the University of Maryland.

Some of us are less likely to spend a $100 bill than a $50, less likely to break a $50 than a $20, and definitely more likely to spend our $10s, $5s and $1s before handing over a $20 bill.

And if that’s you, then you’re officially a “tightwad.”

However, according to Joydeep Srivastavia, PhD (I just love the first name), once that $20 bill is broken, tightwads spent the smaller bills as freely as any other non-tightwad.

So … if you want to resist temptation, carry a $100 bill instead of four $20s, a $10, a $5, and five $1s.

And you can call me … MR. Tightwad, thank you.