Thoughts that nudge my mind, posted spasmodically when time and energy permit, lest they escape out of my ears and are lost forever.
Thursday, July 31, 2014
Food Name Failures 1
It's incredibly unbelieving how companies come up with a trademark brand name. I can just see a committee of people huddled around a table discarding card after card of suggested names and/or catch-phrases until one grabs everybody's attention and imagination, and is declared the winner. And so, a new product is born. Doomed, unfortunately, for an early demise if the consumer has anything to say about it. Check out what what these committees came up with:
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