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| Who's Best for Your Daughter? |
Say you have a daughter, whom you want to grow
up and become somebody special, like a doctor or a teacher or a CEO of a major
corporation. (You other men, bear with me, this gets interesting.)
What toy would you buy her? A Dr. Barbie? A businesswoman
Barbie? A fashion model Barbie? A homemaker Barbie?
Or would you buy her one of those stupid-looking,
bug-eyed, huge eared, pouty lipped, bulgy nosed Mrs. Potato Head?
Why, you’d buy her the Barbie, of course. And you’d be
wrong, wrong, wrong.
A psychology study at Oregon State University found that
the Barbie dolls (no matter what the profession she’s promoting), actually
hinder little girls’ career ambitions. It just reinforces the home instinct
all children have.
Those who have Barbies are 1.5% less likely than boys to
feel confident that they can enter any career track or profession. But
when they play with Mrs. Potato Head, well, just five minutes with “Jane” left
them with the confidence that they can do anything a boy can do.
So toss those Barbies and reintroduce your daughters to
Jane Potato Head!
And you other guys, go out today and buy stock in Playskool.
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